Ten Minute Tech Direct Mail
Preview Your Personal Volume for 30 Days - ABSOLUTELY FREE!
May we send you over 600 all-new, ten-minute solutions to
fix every maddening RV problem imaginable?
Introducing the exciting, all-new volume from the
Editors of Trailer Life and MotorHome ...
More
TEN MINUTE TECH TIPS
Volume II
Win 3 Free
Lite Flare Emergency Signaling Devices (Worth $38.00!) The secret is revealed somewhere in this letter!
"Oh, my God!"
we heard from the camper next door.
"Someone do something! Quick!"
Dear Fellow RVer,
I poked my head out of our Airstream and ... it was not a pretty sight.
Our neighbor's sewer hose had jumped off the dump valve outlet and foul, brackish water was spraying ... everywhere!
While the owner tried to wrestle the hose back into place, his wife ran around screaming for help.
"If you put a thick rubber band right here," I said, attaching their hose back where it should be, "you won't have this problem again."
The husband looked at me gratefully, and I almost thought.....
over, please ...
Client: Affinity Group
Assignment: Sell Volume 2 of Ten Minute Tech (Good Sam RV Club)
Direct Mail Copywriter: Josh C. Manheimer
PROBLEM: How do you motivate RVers to order a book of tips?
SOLUTION: Offer to reprint Volume 1 and include it with free shipping.
POSITIONING: May we send you over 600 all-new, ten-minute solutions to fix every maddening RV problem imaginable!
RESULT: "Your direct mail package indexed 340. Unbelievable!" -- Kim Souza, Marketing Manager, Affinity Group.
Fully, 60% of the people who ordered Volume 2 added Volume 1 to their order.