Chicago Home Direct Mail
One Year Free:
Explore Chicago’s Most Gorgeous
Homes
Who has designed a kitchen to die for with black Richlite countertops in Barrington?
Who's mixing stripes with plaids (and getting fabulous results) in their bedroom in Wilmette?
Which Chicago artisans are handcrafting coffee tables so gorgeous you'd trade your Louis XV rococo leather sofa for one?
For answers to questions like these, I suggest ordering your FREE YEAR of...
Chicago HOME
May we send you ONE YEAR FREE?
Dear Fellow Chicagoan,
Deactivate the alarm system. Push past the gates marked PRIVATE. And feed the guard dog a juicy bone (from the Chicago Chop House) to keep him quiet.
Because soon you and I are going to sneak inside Chicago's most gorgeous, well-designed homes and...STEAL!
We'll steal elegant window treatment and luxurious bedding ideas from a stylish Kenilworth mansion that you can use in your bedroom.
We'll purloin wonderful beach patterns and fabrics from Glencoe. Filch fascinating floral arrangements and dramatic drapes from Mettawa. Appropriate fun faux finishes, cascading crystal lighting, and exotic textiles from Lincoln Park.
We'll rifle the Rolodexes of Winnetka to find the coveted names of Chicago's finest furniture makers, in-the-know antique dealers, and a faux-finish painter who incorporates vintage tin into his work.
Sound like fun? Great!
Your partners in decorating crime are the editors at CHICAGO HOME-a stunning publication that will inspire and delight you with the best-designed abodes Chicago has to offer.
May we send you ONE YEAR FREE so you can see what the fuss is all about?
Client: Chicago Home
Assignment: Audience Development / Grow Circulation
Direct Mail Copywriter: Josh C. Manheimer
PROBLEM: Grow the circulation for a regional home pub in the Chicago area.
SOLUTION: Peek inside your neighbors homes and see what they are up to and then steal their best ideas.
POSITIONING: Your partners in decorating crime are the Editors at Chicago Home.
RESULT: Control.